Social Media Marketing To Sell Solar Panels

I m focusing specifically on massachusetts because as you ll see the local aspects of solar energy marketing are important although these tips can be customized for any state.

Social media marketing to sell solar panels.

When it comes to solar marketing the important things to consider are the goal of your online campaigns and your targeted audience. The top social media platforms for solar marketing. Unlike buying ads or hiring a telemarketing vendor social media is free to use. Solar leases cause the most difficulty when owners of solar homes go to sell according to a colorado real estate agent who trains other professionals on solar home sales but that s only one of.

Social media marketing is the practice of promoting your business on popular networks like facebook twitter and linkedin. Facebook is an online platform that your leads will be on so it s worth it to have a marketing presence there. Selling solar to a homeowner is both a high tech and high touch transaction. Two way social media communication between homeowners and a solar company can help build the trust needed for homeowners to make the big investment that is going solar.

This page is half website half social media updates. Use social media advertising to extend your reach and get in front of prospects at the beginning of the buying cycle. Create that presence with your facebook business page. It s important to give your sales team the knowledge and tools they need to balance these elements and be successful.

The customers only require a solar product provider whom they can trust with their investment. Social media can be a powerful channel for installers to build trust in the market. The article provides 10 powerful strategies for solar marketing. Create a facebook business page.

Age also matters when you re selling solar panels as a buying incentive. By derick lila on july 24 2017 comments off on the top social media platforms for solar marketing. Solar marketing idea 8. And this is where social media marketing banks on its role of promoting your solar company and at the same time helping the potential consumers as well.

Younger solar systems do have more appeal to buyers. Excellent incentive if your system is relatively young for your buyer. Based on captains of industry s experience in branding and marketing for renewable energy companies i ve put together this guide.